Oliver Crane
PRODUCT OWNER
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Experience
LeadBull Network
Lead Generation Technology
Founder - Product owner
Since 2023Since 2023 / Barcelana (Full Remote)
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Multilingual Product Owner with over a decade of experience leading projects in AdTech, MarTech, and Affiliate Marketing. Passionate about launching and scaling products, driving automation, and accelerating growth. Skilled in managing cross-functional teams, developing product roadmaps, and mentoring marketing and sales professionals.
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Recognized for achieving ambitious objectives independently while fostering team growth and success.
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Currently seeking to evolve from individual leadership roles into a long-term collaborative position within an ambitious, growth-oriented team.
LeadBull Agency (Wisebits Group)
Lead generation Agency
Director
2021 - 2023
Barcelona, Spain
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Recruited, trained, and managed a team of 20+ on site.
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Defined media buying strategies across multiple verticals (dating, finance, etc.) and platforms including native, social, search, SEM, and display.
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Oversaw Performance Marketing, Business Development, Branding, IT, Design, and HR departments.
RUNative (Wisebits Group)
Native Advertising Network
CEO
2016 - 2021
Barcelona, Spain
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Conceived and led the development of the company’s technology stack and business model.
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Managed a cross-functional team of 30, including sales, marketing, and engineering.
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Oversaw the merger with Traffic Stars, a $40M/year company, and supported its post-merger operations.
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Introduced innovative ad formats that remain industry standards today.
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Built a strong brand presence, earning multiple award nominations and recognition within the AdTech sector.
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Drove company growth across key verticals such as gaming and file-sharing.
Adnovation (Exogroup)
Mvas offers - Affiliate Network
Product Owner
2013 - 2016
Barcelona, Spain
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Led the development of an in-house technology platform and VAS billing-focused front-end products across multiple markets.
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Managed a cross-functional team of five developers and three marketing professionals.
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Built a strong and enduring brand that continues to succeed in a highly competitive market.
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Defined and implemented the media buying strategy across multiple advertising channels.
Cmedia
IGaming Media Agency
Product Owner
2010 - 2013
Barcelona, Spain
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Managed the SEO strategy for a large publishing network of over 1,000 iGaming websites across multiple markets.
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Oversaw content performance, link-building, and traffic growth initiatives to maximize organic reach and visibility.
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Collaborated with technical and content teams to improve site structure and search performance across diverse languages and regions.
Swif.fr
Director
2010 - 2013
Lyon, France
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Founded my first company immediately after finishing business school.
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Established a network of web development teams in New Delhi during a trip to India.
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Successfully marketed and sold multiple web development projects to French companies.
Education and Certifications
Master's degree in international business
ECE 2007
Lyon, France
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ACA-900 JIRA SOFTWARE ESSENTIALS CERTIFICATION
Atlassian 2024​​​
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Project Ownership and Leadership
I engage in all aspects of a project, taking full responsibility.
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Management and Mentoring
I foster professional growth through a pedagogical approach.
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Time Management
I excel in meticulous planning and organization, time is crucial for success.
Soft Skills
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Agile methodology
I'm certified and experienced in implementing Agile methodology from scrum to kanban.
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Performance Marketing
I have done my ten thousand hours in performance marketing as a manager and as an affiliate.
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Process Automation
I define and implement automated processes to grow corporate revenue.
Hard Skills
Languages
I'm a native speaker in both English and French, having been born in the UK and raised in France. Living in Spain since 2010, I've also become fluent in Spanish. Moreover, my time spent studying in Germany has enabled me to attain an academic level of German, that I maintain as my wife and son are German.
QUICK ID
Phone
+34 600941506
Address
Barcelona, Spain